In a bold move for the Boult Mustang partnership, Boult Audio is set to redefine the audio landscape with its latest collection, featuring the Mustang Q, Mustang Dyno, and Mustang Torq in two striking new colours. This launch isn’t just a product drop—it’s an audacious leap into the future of smart audio products, blending cutting-edge technology with a design inspired by the legendary Ford Mustang legacy.
A Sonic Revolution in Audio
Boult’s newest lineup is engineered for those who crave both style and substance. Whether you’re a gaming enthusiast, a music lover, or a multitasking maestro, the new range promises a compelling audio experience. With features such as signature BoomX technology that delivers supreme bass and Combat Gaming Mode ensuring lag-free performance at a mere 45ms latency, these devices are set to resonate with tech-savvy users.
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Key Features at a Glance:
- Dual Device Connectivity: Switch between devices seamlessly without interruptions—perfect for busy professionals and gamers alike.
- Boult AMP App: Personalize your sound, rename earbuds, assign gestures, and more, offering a fully tailored experience.
- Quad ENC Microphones: Enjoy crystal-clear calls with robust noise cancellation.
- IPX5 Water Resistance & Durable Knurled Designs: A nod to Mustang’s bold aesthetic while providing practical everyday durability.
Product Spotlight
Mustang Q – Power Meets Comfort
For audiophiles who demand both performance and comfort, the Mustang Q over-ear headphones feature 40mm bass-boosted drivers and BoomX technology for deep, immersive sound. Add in a remarkable 70-hour battery life and memory foam earcups, and you’ve got a device that’s built for marathons—whether you’re on the road or at home.
Mustang Dyno – The High-Performance Sound Machine
The Mustang Dyno is a masterclass in sound engineering. Sporting 13mm drivers paired with BoomX technology, it delivers immersive bass and clarity. The inclusion of the Boult AMP App means users can fine-tune their audio experience with custom EQ settings and gestures, making every beat personal.
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Mustang Torq – A Bold Icon Reimagined
Returning in dazzling Silver and Yellow, the Mustang Torq offers a blend of style and substance. With features like 13mm drivers, ZEN Quad Mic ENC, and Blink & Pair Bluetooth 5.4, this model ensures lag-free connectivity and an unmatched audio experience.
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Market Impact and Growth
Since its initial launch in June 2024, the Boult TWS lineup has enjoyed impressive growth—a 55% YoY increase in Q3 and 36% in Q4—propelling a ~10% market share boost in the ₹1500-₹2000 segment. By merging high-performance audio products with innovative features like dual device connectivity and Combat Gaming Mode, Boult is clearly carving out a niche among Gen Z and aspirational buyers.
Availability & Pricing
The Boult Torq debuts at a special introductory price of Rs 1,499, before moving to Rs 1,799 afterwards. The Boult Dyno is launched at Rs 1,299, with its price later adjusting to between Rs 1,699 and Rs 1,799. Meanwhile, the Boult Q enters the market at Rs 2,499.
In our opinion, the new Boult Mustang collection is a game-changer in India’s competitive audio market. With its blend of advanced features, bold design, and affordable pricing, it promises an elevated listening experience. If you’re in the market for high-performance audio products, this launch is one to watch.
